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DTSTART:20180206T140000Z
DTEND:20180206T220000Z
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SUMMARY:Strategic Marketing Boot Camp - Day 2
DESCRIPTION:Get new customers and increase sales by attending the Strategic Marketing Boot Camp sponsored by the Quad Cities Chamber Manufacturing Innovation Hub and presented in partnership with CIRAS. This workshop will be held at no cost for eligible companies located in the Quad Cities area who are Dept. of Defense prime or sub-tier suppliers.\n\n\n\nAttendees will:\n\n  Learn the value and function of marketing inside any business\n\n  Discover the true components of an effective marketing strategy\n\n  Discern the differences between sales and marketing and how they relate to one another\n\n  Consider a unique working-definition for marketing\n\n  Learn how strategic marketing and tactical marketing work together\n\n  Distinguish between inbound marketing and outbound marketing\n\n  Define branding\n\n  Define digital marketing\n\n  Learn a three-phase system to develop a marketing framework\n\n  Learn how to develop and implement a marketing strategy\n\n  Begin to develop a plan for your company\n\n\n\nPresenter: Paul Gormley from Iowa State University CIRAS\n\n\n\nMaximum registration: 10 companies\n\n\n\nWhat to bring: Participants are strongly encouraged to bring their laptops. The workshop includes all course materials\, lunches\, break snacks\, and dinner on day one.\n\n\n\nParticipants must attend both days and be willing to complete an impact survey afterward.
X-ALT-DESC;FMTTYPE=text/html:Get new customers and increase sales by attending the Strategic Marketing Boot Camp sponsored by the Quad Cities Chamber Manufacturing Innovation Hub and presented in partnership with CIRAS. This workshop will be held at no cost for eligible companies located in the Quad Cities area who are Dept. of Defense prime or sub-tier suppliers.<br />\n<br />\nAttendees will:<br />\n&bull\; Learn the value and function of marketing inside any business<br />\n&bull\; Discover the true components of an effective marketing strategy<br />\n&bull\; Discern the differences between sales and marketing and how they relate to one another<br />\n&bull\; Consider a unique working-definition for marketing<br />\n&bull\; Learn how strategic marketing and tactical marketing work together<br />\n&bull\; Distinguish between inbound marketing and outbound marketing<br />\n&bull\; Define branding<br />\n&bull\; Define digital marketing<br />\n&bull\; Learn a three-phase system to develop a marketing framework<br />\n&bull\; Learn how to develop and implement a marketing strategy<br />\n&bull\; Begin to develop a plan for your company<br />\n<br />\nPresenter: Paul Gormley from Iowa State University CIRAS<br />\n<br />\nMaximum registration: 10 companies<br />\n<br />\nWhat to bring: Participants are strongly encouraged to bring their laptops. The workshop includes all course materials\, lunches\, break snacks\, and dinner on day one.<br />\n<br />\n<strong>Participants must attend both days and be willing to complete an impact survey afterward.</strong>
LOCATION:Location: Davenport\, Iowa (details given upon registering)
UID:e.2843.9962
SEQUENCE:3
DTSTAMP:20260423T153453Z
URL:https://member.quadcitieschamber.com/events/details/strategic-marketing-boot-camp-day-2-9962
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