Edge Business Series - Brand Now: How to Stand Out in a Crowded, Distracted World featuring Nick Westergaard
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Date and Time
Wednesday Nov 13, 2019
12:00 PM - 1:00 PM CST
11:30 AM Check-in & lunch begins
12 - 1 PM Program
Location
TaxSlayer Center
1201 River Dr | Moline, IL
Fees/Admission
Members: $25
Nonmembers: $45
*Receive a $5 discount for registering online.*
Online registration ends November 12th at Noon.
Description
Edge Business Series
Wednesday, November 13th | 12 - 1 PM
TaxSlayer Center | Moline, IL
WATCH a preview of speaker Nick Westergaard's presentation here: https://vimeo.com/298234211
With the rise of digital media, you'd think it would be easier than ever to be heard. Yet, most messages fail to cut through the clutter in today's noisy digital-first ecosystem. You may be surprised but because of the opportunities created by new media and disruptive technology, strong brands with something to say matter now more than ever. During this insightful and engaging keynote, you'll learn about the seven Brand Now dynamics - meaning, structure, story, content, community, clarity and experience - and how you can use them to build a standout brand both online and off.
After this session, you'll be able to:
- Master the seven digital dynamics of brand building today
- Apply these dynamics to brands of all shapes and sizes
- Build your brand from the inside out with corporate culture, community and brand experience
Nick Westergaard is a strategist, speaker, author, and educator. As Chief Strategist at Brand Driven Digital, he helps build better brands at organizations of all sizes, from small businesses and Fortune 500 companies to President Obama's Jobs Council. Nick is the author of Brand Now: How to Stand Out in a Crowded, Distracted World and Get Scrappy: Smarter Digital Marketing for Businesses Big and Small. He is a contributor to the Harvard Business Review and host of the popular On Brand podcast. His thoughts have been featured in news sources such as US News & World Report, Entrepreneur, Forbes, Mashable, and more.
Nick is a sought-after keynote speaker at conferences and corporate events throughout the world. He teaches at the University of Iowa's Tippie College of Business and sits on the Professional Advisory Board for the School of Journalism and Mass Communication. He is also a mentor at the Iowa Startup Accelerator.
Nick lives with his wife and five kids in Coralville, Iowa.
Edge Business Series
Training and education opportunities to help small- and medium-sized businesses create their competitive edge is the primary focus of Edge Business Series. Local and regional speakers will share best practices for marketing, sales, growing your business and staying on top of current marketplace conditions.
We strive to host inclusive and accessible events that enable all individuals to engage fully. For event assistance or any additional information please contact:
Marcy Hyder
Phone: (563) 823-2690
Email: [email protected]
Cancellation Policy:
Cancellations must be received at least 72 hours in advance in order to receive a registration refund. You may transfer your registration to another person within your company at no additional cost.
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